Master’s in Marketing

Programa de segundo semestre
Desactivado
Magister Académicos
Desactivado
Magister Profesionales
Desactivado
Admissions
Enquiries should be directed to the Programme Office
Mode of study
Blended learning. *Articulated programme
Duration
4 semesters
Enrolment fees
CLP $173,888 per semester
Tuition fees
Total programme fee: $11,902,550
Master’s in Marketing
Programme director
Dr. Enrique Marinao Artigas
enrique.marinao@usach.cl
Contact

Enrique Marinao Artigas
enrique.marinao@usach.cl

Accreditation
Accredited for 2 years by the National Accreditation Commission (CNA-Chile), from 15 May 2024 to 15 May 2026.
Programme details
We train specialists in comprehensive Marketing Management, enabling them to analyse business management as a foundation for strategic, tactical, and operational marketing decision-making.

Its research areas include Marketing Strategy; Marketing Management; and Marketing Tools.
Who is it for
The programme is intended for professionals or bachelor’s degree holders from programmes of at least eight semesters in duration, in fields such as finance, economics, business administration, engineering, or related areas.
Entry requirements

Applicants must hold a professional qualification and/or a bachelor’s degree of at least eight semesters, awarded by a national or foreign university in the fields of finance, economics, business administration, engineering, or related areas. In the latter case, the Master’s Programme Committee (CPM) will assess the applicant’s suitability for the programme.

Applications must be submitted to the Office of the Master’s in Marketing Programme along with the following documents:

Completed admission application form, including payment of the application fee
Original or notarised copy of degree or academic qualification certificate
Original or notarised transcript of records, indicating the grading scale and the minimum and maximum passing marks
Two letters of recommendation from individuals with whom the applicant has had an academic or professional relationship
Curriculum Vitae
Two passport-sized photographs
Birth certificate

Note: For international applicants, the same procedure applies with the following exceptions:

Degree certificates and transcripts, including grades, must be authenticated by the Ministry of Foreign Affairs and Ministry of Education of the applicant’s country, as well as by the Chilean consulate or embassy in that country.

Upon arrival in Chile, applicants must visit the Ministry of Foreign Affairs to validate the documents already authorised by the Consulate and submit the original documents to the Programme Secretariat.

Scholarships

Tuition Discounts (not cumulative):

50% discount on the total programme fee for graduates of USACH undergraduate and/or postgraduate programmes.

Up to 30% discount on the total programme fee for graduates of undergraduate and/or postgraduate programmes from other universities.

50% discount on the total programme fee for applications submitted by 15 March 2026, inclusive.

¿Cómo postular a un Programa de Postgrado de la Universidad de Santiago?

Para postular debe ingresar al link Postular aquí en la página web de la Dirección de Postgrado.
 

¿Puedo postular directamente al Programa a través de la página del Programa?

Todas las postulaciones son gestionadas a través de la Vicerrectoría de Postgrado, que recepciona las postulaciones y las deriva a cada Facultad.

¿Qué datos debo proporcionar en mi postulación?

Es importante proporcionar todos los datos y copias escaneadas de la documentación requerida obligatoriamente en el fomulario de postulación online, además de la información específica que requiere cada Programa (ej: certificado de ranking, cartas de recomendación, carta de motivación, etc.)

¿Qué documentos son importantes?

Cada programa tiene requisitos de ingreso. Para hacer la postulación es necesario revisar los requisitos de ingreso del programa y aportar los documentos que son requeridos de forma obligatoria para la postulación.

¿En qué momento debo presentar los documentos originales?

Los documentos originales, o copias debidamente legalizadas deben enviarse una vez aceptada la postulación, para iniciar el trámite de formalización de ingreso de alumno regular.

¿Dónde estamos ubicados?

Nos encontramos en el límite de la Comuna de Santiago y la comuna de Estación Central, a pasos del metro Estación Central y de la estación de ferrocarril y buses interubanos. Por lo que si vienes de otras ciudades a desarrollar tu programa, será fácil movilizarte. Te invitamos a conocer nuestro campus único de 32 hectáreas ingresando a: http://www.usach.cl/conoce-nuestro-campus 

Solicitud de información

Para consultas o solicitud adicional de información enviar un correo electrónico a la dirección, consultas.postgrado@usach.cl